Is Guest Blogging Good for SEO and link building? It depends. There are a number of ways to optimize your posts, and some of them are more obvious than others. While using a rank checker is helpful, you should also write something that is original and shares your thoughts. Ann Smarty is a guest blogger who runs My Blog Guest, a free guest blogging site. She is also a community manager for Internet Marketing Ninjas.
No follow links are bad for SEO and Link Building
No follow links aren’t necessarily bad for SEO or link building, but they’re certainly not good for traffic. No follow links aren’t as obvious as do follow links, which means that you don’t receive the same link juice. However, it’s still possible to get visitors to your website with no follow links – and these visitors can still convert to customers. Hence, it’s important to make use of no follow links where possible.
No follow links don’t give you any SEO juice, but they can still generate traffic for your website. In fact, second-tier link building can drive you even more traffic than first-tier link building. And don’t think that all traffic is worthless – it just means that no follow links can’t boost your rankings as much as do follow links. No follow links may help you boost your SEO, but you have to pay special attention to how you use them.
Having multiple topics in your back pocket can increase pitch acceptance
Depending on the type of high quality guest post sites you want to work with, your pitch could be split into two parts: one for the writer and one for the blog owner. Having several topics in mind allows you to choose from a wide variety of topics. The author pitches the topic and writes the first draft of the article, inserting links and revising the final draft. High-DA links are highly valuable. You can also get content for free or cheap by pitching a site with a high Domain Authority. You can also seek freelance writers from sites like Flex jobs, where you can hire a writer to write articles for you.
While many guest bloggers have completed posts, it is always beneficial to have more than one topic for your pitch. Having a few themes in mind allows you to negotiate the topic with the editor and increase your chances of launch acceptance. Editors can’t read minds, so having multiple ideas in your back pocket will help you get more opportunities for guest blogging. However, you cannot expect to have a 100% guarantee of landing a guest blogging opportunity.
Content requirements for a guest blog post
While there are certain things you should remember while writing a guest blog post, you should always approach it like you would your own article. Most of the same rules apply to SEO blog writing as they would to any other kind of article. If you’re unsure of how to do this, you can always read these basic blogging guidelines at Search Engine Journal. For example, make sure that you don’t stuff your content with too many keywords. Instead, use one or two related keywords to create a compelling blog post.
Before submitting your guest article, consider the website’s guidelines. Bloggers receive dozens of emails every day, so you should take your time to look through them to find a suitable opportunity. Remember that quality content sells. Always remember to include a note thanking the editor for their time. Be sure to follow all the guidelines to get the most out of this opportunity. This will help you create an email that is compelling and relevant to the blogger’s readers.
Evaluation of a guest blogging site
Guest posting services used to be one of the easiest ways to gain backlinks, establish a reputation, and rank high on Google. However, the level of competition, level of expertise, and number of search engines has made it harder to rank a guest post. Here are some tips for finding a quality guest blogging site. Read on to discover more about guest posting sites and how to evaluate them for SEO.
Conclusion
Consider the target audience of the guest posting site. It can be highly engaging but irrelevant if the audience is not the right one. Before submitting your post, it is advisable to evaluate the website’s performance. Metrics like domain authority (DA), number of followers on social media, number of views on the site, and nature of readers are indicators of whether a guest post is relevant and beneficial to your brand. If you have a target audience, research them and analyze their content.